Successful Membership
Retention Strategies

20 Mar 2019, 10.00 - 15.30 | London Bridge£349

*EARLY BIRD DISCOUNTS ON
ALL JUNE COURSES UNTIL END OF MAY*

Buy three places on a course for the price of two
– or –
£50 off for charities and not-for-profits,
simply enter discount code NFP50

All our public
membership training
seminars can be run
in-house at a date, time and
location of your choosing.
Find out more >

Retention. Retention. Retention. It’s one of the biggest issues facing membership associations today. This practical workshop works through the key stages of the membership retention process and show delegates how to build an effective membership retention plan. Delegates will learn proven cost-effective retention techniques that can be applied immediately so members don’t slip through their fingers.

Key topics

  • Best practice – from induction to renewal
  • How to build a successful member retention plan
  • Proven cost-effective retention techniques & strategies
  • Overcome the top reason for leaving – “perceived lack of value”
  • Change your customer journey and make it more personalised
  • Member research: What you need to know
  • The optimised renewal processes
  • How to implement an effective win-back campaign
  • Measuring your success and demonstrating activity value

Benefits of attending are:

  • Key tools and information you can immediately apply to grow your membership
  • Networking and best practice sharing opportunities with other membership organisations
  • An understanding of the latest member retention strategies and techniques
  • A framework for comparing and developing your current membership retention plan

Who should attend?

The course is aimed at those with a member recruitment or retention responsibility within a federation, professional institute, charity, trade body or other type of membership organisation. Whatever your title, if membership matters, book now.

Lunch

Breakfast and a superb 2 course lunch, teas, coffee and refreshments are provided free of charge in our snazzy venue in London Bridge.

 

Venue

View venue details here.

Purchase

*EARLY BIRD DISCOUNTS ON
ALL JUNE COURSES UNTIL END OF MAY*

Buy three places on a course for the price of two
– or –
£50 off for charities and not-for-profits,
simply enter discount code NFP50

All our public
membership training
seminars can be run
in-house at a date, time and
location of your choosing.
Find out more >

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Testimonials

The consultancy service Membership Matters provided when creating our website was invaluable. Sales from increased traffic means the service paid for itself. I would have no hesitation in recommending Membership Matters.

Justin Cresswell, Managing Director, NCI

For anyone working in membership organisations, the Membership Matters courses provide targeted strategies to maximise your membership

Mikael Angesjo, Membership Coordinator
Swedish Chamber of Commerce for the UK
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Upcoming Seminars