Recruitment &
Retention Masterclass

22 -23 Nov 2022, 10.00 - 15.30 | County Hall, Waterloo£698

CURRENT DISCOUNTS

Buy two places & get a third free! on a single course
– or –
£50 OFF for charities and not-for-profits,
simply enter discount code NFP50

IN-HOUSE TRAINING
All our membership training
seminars can be run
in-house or online at a date &
time of your choosing.

Find out more >

 

Clear two consecutive days in your diary and sign-up for our comprehensive Membership Recruitment & Retention Masterclass. Membership Matters has poured all its knowledge and experience into the course, so you can fill in the gaps. It covers the entire membership recruitment and retention process.

Each stage of the membership lifecycle (Awareness, Recruitment, Engagement, Renewal and Reinstatement) is broken down into bitesize chucks. We’ll share analysis of industry best practice, practical tips and example strategies. Learn how to create successful lead generation conversion campaigns. Craft marketing personas and behavioural profiles for greater engagement.

Delegates can then immediately apply their brain-fizzing new insights to immediately start growing membership, improve engagement and increase retention. Devise best-practice retention strategies and implement the essential KPI’s and metrics that measure and demonstrate success. After all, it is a simple numbers game. Your organisation + 2 days x Membership Matters = Success.

Additional benefits

  • Practical tips and techniques you can apply immediately to grow your membership
  • Stay up to date with the latest developments from our fast-moving industry
  • Networking and best-practice sharing opportunities with other membership organisations
  • Strengthen your existing marketing plan

Who should attend?

The course is a two-day masterclass aimed at those with a member recruitment or retention responsibility within a federation, professional institute, charity, trade body or other type of membership organisation. Whatever your title, if membership matters, book now.

Lunch

Breakfast and a superb 2 course lunch, teas, coffee and refreshments are provided free of charge in our iconic venue.

Venue

View venue details here.

Purchase

CURRENT DISCOUNTS

Buy two places & get a third free! on a single course
– or –
£50 OFF for charities and not-for-profits,
simply enter discount code NFP50

IN-HOUSE TRAINING
All our membership training
seminars can be run
in-house or online at a date &
time of your choosing.

Find out more >

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Testimonials

The consultancy service Membership Matters provided when creating our website was invaluable. Sales from increased traffic means the service paid for itself. I would have no hesitation in recommending Membership Matters.

Justin Cresswell, Managing Director, NCI

For anyone working in membership organisations, the Membership Matters courses provide targeted strategies to maximise your membership

Mikael Angesjo, Membership Coordinator
Swedish Chamber of Commerce for the UK
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Upcoming Seminars