Membership Matters selected by SET as Membership Research Partner

Membership Matters is pleased to announce a new membership research partnership with The Society for Education and Training (SET), part of the Education and Training Foundation (ETF).

Supporting SET’s membership strategy to raise standards of teaching and training in the post-14 education sector, the partnership will help SET in delivering the best member experience, as well as refining membership operations and processes.

Membership Matters will collaborate with SET and work to better understand the needs of both current and potential members, to improve the member value proposition, increase engagement and help raise the status of the profession.

“It brings us genuine pride to work with such an important organisation. In the face of the pandemic, SET members – teachers, trainers, educators and support staff have had to navigate new ways of teaching, delivering education and training in a rapidly evolving landscape. They’re the cornerstone for many students and families in uncertain times, and are often unsung heroes” said Maria Fager, Head of Projects at Membership Matters

“SET’s aims of putting this group, it’s members at the heart of their activities and delivering real value, in tough times aligns with Membership Matters values and key strengths in developing segmented value propositions and optimised pathways for members to join, engage and renew.”

“We engaged Membership Matters to provide the actionable insight that would allow us deliver extended value to our members, and assist us to raise the status and champion the quality of teaching and training across further education,” said Martin Reid, Director at the Society for Education and Training. “We are pleased to have a partner which has significant and specialised experience in the professional membership sector. I believe Membership Matters’ approach, working as a partner, is key.”

 

For over decade, Membership Matters has enjoyed a track record of transforming associations in to member centric organisations. Membership Matters has become the sectors leading research consultancy as associations seek a partner who specialises in expanded membership growth, increased engagement and refined operational efficiency.  Experience Membership Matters is already applying at SET.

Are you looking for strategic membership support?

At Membership Matters we work exclusively in the membership sector because we are passionate about it. Our experts have experience of dealing with strategic, marketing or operational challenges, we work with hundreds of membership associations in this sector from local to international.

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