Turning insight
into strategy

Working exclusively with membership associations, we offer a dynamic range of research solutions to push membership numbers north, deepen engagement and develop value propositions.

At Membership Matters, we specialise in discovering the emotional triggers, awareness gaps and value perceptions that turn insight into strategy

See all of our Membership Research Services

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We asked Membership Matters to provide members insight, to improve recruitment and retention levels, to great effect. They took the time to understand our organisation, matching recommendations to strategic objectives. Their professionalism and expertise in the membership sector sets them apart from other agencies.

Ben Devey, Development and Membership Manager, Society for the Protection of Ancient Buildings (SPAB)

Membership Matters provided invaluable insight into understanding current and future membership needs, informing the development of services and marketing communications. Their strategic outlook, enthusiasm and excellent stakeholder management was invaluable. I wouldn’t hesitate to recommend Membership Matters.

Jennie Evans, Head of Business Strategy and Development, Quality Assurance Agency for Higher Education (QAA)

Membership Matters investigated current, past and potential members, segmenting our audiences and developing successful value propositions for each. Their assistance in translating the findings into strategic planning was invaluable, while their recommendations have directly contributed to sustained member growth. Consistently effective and value for money.

David Veal, Executive Director, Speciality Coffee Association of Europe (SCAE)
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Upcoming Seminars

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