MARKETING MANAGER (MEMBERSHIP) Position Filled
OUR CLIENT is a leading membership association, they are currently looking for a Membership Marketing Manager to join a friendly and dynamic team.
Reporting to the Head of Marketing, this brand new, exciting role will be responsible for the support and delivery of an effective data-driven membership marketing strategy. The role covers promotional work, digital activity, design/branding as well as strategic partnering for better member recruitment and retention.
Suited to a marketing generalist that enjoys variety and is comfortable using a range of channels. Key parts of the job includes:
- Establishing and supporting marketing goals and strategy
- Member lead generation, from awareness all the way through to retention activities
- Lead new member recruitment campaigns
- Promotion of products and services to new and existing members
- Implement segmented, marketing activities
- Adjust marketing campaigns and strategies as needed in response to data and/or member feedback
- Work with internal teams to better link up products and services, including training courses, events, content etc.
- Ensure financial targets and marketing KPIs are met
- Ensure that the marketing activity forms part of the communications schedule and other ongoing activities
- Support the implementation of a new CRM
- Production of marketing collateral
- Ensure promotional information on the new website and other resources are clear and up to date
- Track activity and data and supports the creation of the annual report
- Building strong partnerships with other organisations for additional opportunities to promote products and service
- Provide support to sponsors and exhibitors at events
In return, the successful candidate will benefit from an excellent package, 28 days leave plus bank holidays, matched employee pension up to 6% a varied role and a vibrant working environment, based in modern London offices.
Salary £40,000 per annum
£40,000, 28 days’ holiday + bank holidays and other excellent benefits
Strictly no agencies please.
Contact us on email@example.com
Looking to recruit?
Membership Matters has been recruiting top talent into the membership and association sector since 2010. We specialise in placing senior positions, the CEO’s, Directors and Managers; those extraordinarily people that make a deep impact that spreads into industries and associations.